print design

vip unboxing experience

Inspired by the JLo Beauty Brand Book, we created a mini version to go along with the VIP Unboxing experience sent to influencers for the brand launch. This booklet gave influencers a glimpse into the brand identity, gave detail about the products, hero ingredients, and how the brand came to be. The piece went along with a rose gold mini-fridge and acrylic box housing the products giving a double-wall look reminiscent of the primary packaging.